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The Power in Words

Posted by Tare Dyce on 03 Sep 2008 | Tagged as: Link Development, Uncategorized

One of the common SEO link building techniques is commenting on blogs. This may be a bit time consuming, especially when you want to earn lots of incoming links to your site. But is it really helpful? The answer is yes. By generating incoming links to your site, you create a good reputation among other bloggers. Your replies and arguments in blog discussions show that you are interested in the subject; you also attract other bloggers and end-users to visit your site and see what you can offer - which means more organic traffic for you. Try commenting on 2 to3 blogs per day and see what happens.

The promise of mobile web marketing in South Africa

Posted by Sandra Cosser on 01 Sep 2008 | Tagged as: Mobile Search, Uncategorized

The only country in the world where mobile web marketing has truly taken off is Japan. The Japanese have been using their mobile phones to access the internet, send emails, buy items and pay for store bought items via “electronic wallets” for years, and they haven’t been using iPhones. Their mobile technology companies churn out 100s of new models annually, each with more sophistication and more features than the generation before. The question is: why have they managed to embrace mobile technology while the rest of the world struggles to do so?

Smartphones in Japan

Smartphones in Japan

Is email interrupting your productivity?

Posted by Kim Gordon on 07 Aug 2008 | Tagged as: Uncategorized

Are you receiving email, after email, and more email? It can be an overwhelming task in the average employee’s working day. Haven’t you ever wished that you could just turn it off for the day? One of the problems with doing that is email is often your only avenue for communication with clients or even fellow colleagues. This is especially true for companies that have international branches that need to communicate with each other.

Hey Google, where’s that free data you promised!?

Posted by Phil Smulian on 07 Aug 2008 | Tagged as: Search Engine News, Uncategorized

On the 24th of June, the Wall Street Journal published a piece claiming that Google would be releasing a new and free internet usage statistics product, due for release within a matter of days.

In the article, author Emily Steel considers that the product would rival the services offered by existing internet usage data providers, namely the prominent ones: Comscore and Hitwise. She muses that, given the sheer size of Google’s data infrastructure, they could significantly shake the web measurement market place, especially if they offered that data up for free.